It's Time To Put More Time And Effort Into Your PR With Some Expert Help!
Dedicate more focused time to growing your reputation, growing your audience and becoming the ‘go-to’ person for your ideal clients.
What Really Makes This Membership So Special?
PR Lessons:
Each month you'll receive a new PR lesson that you'll want to action right away! These lessons will be delivered in order and will give you all parts of the puzzle so you can confidently use PR to start growing your reputation with your audience and getting mega-visible to a whole new ideal audience!
Co-Working Calls:
Experience real-time Q&As and PR guidance AT YOUR FINGERTIPS with The Press Room Co-Working sessions – these game-changing sessions are laser-focused and help members power through their work without pausing to Google PR questions. Here, you'll have my eyes on your PR strategy twice a week.
Imagine this: NO MORE halting your pitch momentum to search for PR solutions. I've got you covered!
Pitch Distribution:
But wait, there's more: Dive into the spotlight every month by sharing your pitch with me. I will then personally send it to journalists on your behalf!
Think about it – it's like having a personal publicist, MINUS the hefty cost.
Monthly Workshop:
Every month, we'll gather for a hands-on session dedicated to fine-tuning your PR strategies, ensuring you're maximising every opportunity for growth and sales. It's the perfect time to transform any overwhelm into clarity and action.
PR Prompts:
A firm favourite amongst all members is the twice-weekly PR prompt that will land in your inbox. If you are struggling for PR inspiration or need a reminder to do the important bits - then these prompts will do just that!
Pitch In Pitch & Shout:
As a Press Room member, you'll also have the exclusive privilege to share your press pitches directly in the Pitch & Shout Facebook group.
But it's not just any group. Imagine having your pitch seen by over 120 of the UK's top national journalists and connecting with a vibrant community of 1.5k women in business. It's your golden ticket to making meaningful media connections and catapulting your visibility like never before!
Guest Experts:
As the cherry on top, immerse yourself in exclusive guest expert sessions.
These aren't your average workshops; they're interactive calls focused on putting ideas into action. Elevate your visibility game beyond PR with supporting visibility strategies for things like email marketing and social media.
Welcome to The Working Room
The Working Room is a simple but very effective co-working, inspiration and ideas membership for entrepreneurs who know they need to dedicate more focus time and structure to PR.
When you’re already struggling to wear all hats in your business, I can almost guarantee that you aren’t spending enough time on your PR.
You need to start being visible and I can help you do that with pitching support, ideas, prompts and co-working.
In The Working Room, I’m giving you the dedicated time every week to do your PR. Plus, ideas, done-for-you support and accountability to make it a success.
Your Membership Perks
A Simple But Effective Toolkit:
PR Lessons
Get one new PR lesson every month. This will teach you everything you need to use PR effectively and properly!
Co-Working
Work on your PR alongside me and other committed entrepreneurs in the co-working room and get my input and help as you work.
Ideas To Your Inbox
Twice a week, you'll receive an email with a PR prompt to implement straight away.
Pitching Service
Submit your press pitch once a month and I'll pitch it to journalists on your behalf!
Pitch In Pitch & Shout
Post your pitches in the Pitch & Shout Facebook group that houses a mega audience of 120 UK national journalists and 1.5k women in business.
Knowledge
Grow your existing PR & marketing skills with regular lessons from experts in their field.
Monthly Workshop
A monthly interactive session to transform your PR from scattered efforts into a structured, sales-generating machine. Each month is a step towards measurable growth and success in your business.
How Do The
Co-Working Calls Work?
Twice a week you’ll have access to the co-working calls.
These highly effective sessions are designed to keep you on a regular schedule where you’ll only work on your PR.
By joining the co-working room you are fully committing to spend an hour of focus time solely on your PR. Turn off all notifications and close the other tabs - we will all be working with you!
You have the added bonus of being able to ask real-time PR questions whilst you work - no Googling as you go! Either ask me questions in the chat or ask for a 5-minute break-out room with me for more in-depth conversation and ideas!
Highly successful entrepreneurs are great at time-blocking, managing their time and sticking to set tasks. Not switching from one job to the next (where nothing gets finished).
After each co-working session, you can feel a great sense of relief to know that you’ve got that job ticked off your list and you’re another step closer to business success.
How Do The Prompts Work?
As a member of The Working Room, you will receive twice-weekly email prompts that will keep you visible and remind you about important PR tasks to focus your efforts on.
You can work on your strategy and I'll fuel it with ideas. You'll never miss a trick!
Think:
- Awards deadlines
- Awareness Days
- Trends that you should comment on
- Podcast pitching prompts
- Reactive PR prompts
- Journalist nurturing prompts
What About Pitching In The Pitch & Shout Facebook Group?
Once a month, you can pitch to the press in the Pitch & Shout Facebook Group. This group has over 120 UK national journalists and 1.6k women in business inside.
Wondering what to pitch?
Don't worry, I've got you covered! Inside the membership, you'll receive crystal-clear guidelines on crafting pitches that grab journalists' attention. I want to ensure your ideas not only resonate but also skyrocket your status as a go-to expert in your field.
This is your moment to stand out, make impactful connections, and take your business visibility to new heights.
How Do The Monthly Workshops Work?
Imagine this: Once a month, you and a vibrant community of go-getters will unite on a group call that's all about supercharging your PR strategy. These aren’t just any meetings; they're dynamic sessions where the focus is entirely on you and your business's growth.
Here’s what we’ll usually dive into:
Crystal-Clear Planning: We strip away the confusion and get down to the brass tacks of what your PR strategy needs to be. By the end of our time, you'll have a bulletproof plan that leaves no room for guesswork.
Maximising Your Media Moments: Every media feature is gold, and we'll ensure you're mining every bit of value from them. Learn to leverage your features to bolster your business goals, turning visibility into viability.
This is more than a workshop; it's your monthly catalyst for PR mastery and business growth.
Who’s A Good Fit For The Working Room?
All service-based business owners who want ongoing support with their PR. You need PR questions answered.
Small business owners who want to grow their existing PR and marketing (from the guest experts) knowledge. You need ideas and inspiration.
Those who are already doing their own PR but are not very good at actually doing the work! You need a kick up the bum!
Entrepreneurs who lack direction and any real plan for their PR. You need structure.
Who Is This Not For?
The Press Room is not for people who have no knowledge of how to pitch to the press. A basic knowledge of DIY PR is a minimum requirement.
A little about me
I'm Amy and I am the founder of The Working Room.
I started my PR career about 15 years ago, in the corporate sector, looking after the reputation and visibility of big brands.
I'm an introvert at heart but it wasn't long before the buzz of publicity took hold of me. Now I'm totally hooked on helping small business owners get really visible in front of their perfect clients!
My clients and students have been featured in almost all major UK publications and many mainstream TV channels. I've taught hundreds how to be seen everywhere!
I live in Kent with my family and pet cat, Blue!
JOIN NOW
£ 25/m
- Exclusive PR Co-Working Room Access
- Done For You Pitching
- Twice-Weekly PR Prompts To Your Inbox
- Monthly Access To PR Implementation Workshops
- Pitch Monthly To Journalists In The Pitch And Shout FB Group
- Monthly Guest Expert Training
ALL THE TOOLS & SUPPORT YOU NEED TO RUN A SUCCESSFUL PR STRATEGY
Join now for instant access to an all-inclusive toolkit and unwavering expert PR support and advice. No more guesswork – just tangible results. Elevate your PR game today!
Frequently Asked Questions
When are the co-working calls?
The co-working calls are on Tuesdays and Thursdays. Each week they will alternate between a 10am-11am slot and a 1pm-2pm slot.
Where are the calls held?
The calls will be held on Zoom.
How do the calls work?
You can arrive 10 minutes early for any calls and use this time to get advice or bounce ideas. The working time will then begin on the hour with all participants muted. A chat box will be open so that you can continue to ask questions, get help or ask for ideas. If you want to discuss these openly, you can use the breakout room to move away from the main call.
Do I need to have my camera in the co-working room?
No, you do not need to have your camera on. Some people will and some won't.
What about sound?
After our 10-minute advice and welcome time at the start of the call, I will mute every person. Please make sure you keep your profile on mute for the whole call.
How should I use the Zoom screen when I'm on a co-working call?
I suggest that you use two windows on your screen. Have your work and tabs in one window and the Zoom screen in the other. This way you can see your working buddies if you want to. Look in the top right corner of your screen and you'll usually find the options to split your screen or use different working windows.
Will the call links remain the same each week?
I will email you a new call link for every session and this will grant you access.
Can I come into the working room late?
Yes, you can come in at any time. Just make sure you mute yourself!
Will the calls be recorded?
The co-working calls will not be recorded, no. What goes on in the calls, stays in these calls!
What can I share in the Pitch & Shout Facebook community?
Inside the membership, you will receive instructions on what press pitches are best for the group.